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Resume 

Social Media Work
Experience

February 2026–Present

Social Media Manager & Content Creator | Connection Therapy Clinic

Develop and manage multi-platform social media strategies across Instagram, Facebook, and TikTok for a pediatric speech and occupational therapy clinic.

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Create Reels, carousels, educational content, captions, newsletters, and website content aligned with the clinic’s brand voice and business goals.

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Increased brand visibility, reaching over 8,600 accounts and generating more than 25,000 content views, with 65% of views coming from non-followers. Also manage Meta and Google Ads, campaign reporting, email marketing, website updates, and community engagement.

February 2026–Present

Social Media Manager & Content Creator | Travel With Autism

Develop and execute social media strategies across Instagram and TikTok for a family travel brand focused on travelling with an autistic child.

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Plan content calendars and produce short-form videos, Stories, captions, travel content, and personal storytelling designed to build trust and community.

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Support brand growth by researching trends, identifying partnership opportunities, coordinating influencer and brand outreach, and positioning the account for UGC and travel collaborations.

2019 - Present

Owner | Belkys Barrios Fitness

Built and scaled my own fitness brand through a mix of organic and paid social media strategies, achieving over 100% growth in reach and generating steady new client inquiries.

 

Created and executed multi-platform strategies across Instagram, YouTube, TikTok, and Facebook.

 

Produced Reels, carousels, and storytelling posts while managing audience engagement and community building.

2021 - 2022

Digital Marketing Intern | Into Seinäjoki Oy

Managed company social media accounts and developed data-driven strategies tailored to different demographics.

 

Produced both visual and written content for blogs and platforms, strengthening online visibility.

 

Engaged consistently with the audience, building an active online community.

Muoti Marpi Boutique – Social Media Content Creator

Designed and implemented a structured social media content plan for a fashion brand.

 

Created high-quality Reels, seasonal campaigns, and product/lifestyle photography.

 

Supported the boutique in enhancing its brand visibility and engagement, while advising on rebranding and growth strategies.

Education

Seinäjoki University of Applied Sciences, Seinäjoki, Finland

Bachelor’s in International Business Administration (Marketing)

Certifications

  • Meta Ads Certification – Meta

  • UX Design Certificate – Google

  • Marketing Analytics – University of Virginia

  • Leadership Program – Georgetown University

Skills
& Expertise

  • Social media strategy & management (Instagram, TikTok, Facebook, LinkedIn)

  • Paid & organic growth campaigns

  • Content creation: Reels, carousels, copywriting, photography

  • Branding & visual identity

  • Bilingual content: English & Spanish (Finnish support)

  • Social media analytics & performance tracking

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